Alma Mater - 14th Anniversary

I was invited by my friend for 'Alma Mater' 14th anniversary on Sunday, 15th Feb, 10am -12pm, Kamaraj memorial hall, Chennai.
I usually do not take part or show interest on any of speeches given by 'special' group or person. I do like speeches on Hinduism or Carnatic music concerts. But for change, I said ok for this.

The hall of 1800 seats was full by 9:30am. The crowd was from 'Rich' background (and not even upper middle class). About 50% were Hindi speaking. On my observation, there were many volunteers, Hugs, 'Happy morning' wishes, exchanging business cards, Adding contacts, etc.
The function was simple. Mr. TT Rangarajan, founder gave speech for 2 Hrs.
Nothing much attractive or special in his speech. For first 1 hr, he was giving various example to make us understand Tagore's " Where the mind is without fear ". Next 1 hr about mobile phone usage.
As this was 14th anniversary occasion, I was expecting their achievements and what did they change?
I wonder, what makes people wake up early on Sunday and gather for such a program.